ela-soft GmbH (ela-soft GmbH), Breitenbachstraße 10, 13509 Berlin/Germany take the protection of personal data of their customers and prospective customers very seriously and comply with the data protection legislation. In no case will the collected data be sold.
The following information explains how ela-soft guarantees this protection and which data is collected for which purpose; furthermore, users agree with the necessary use of data and are informed about their rights.
1. Personal data
Personal data is all data related to the user personally, e.g. name, address, e-mail addresses.
2. Responsible party and data security administrator
The responsible party in accordance with Art. 4 Para. 7 of EU Data Protection Basic Ordinance (DS-GVO) within the sense of data protection laws is ela-soft GmbH, Breitenbachstraße 10, 13509 Berlin, Germany.
Contact data of data security administrator:
Data security administrator
Gretsch-Unitas GmbH Baubeschläge
Phone +49 7156 301-660
Fax +49 7156 301-77660
3. Data security
ela-soft takes all necessary technical and organisational security measures to protect personal data against misuse and loss. All data is stored in a secure operating environment which is not publicly accessible.Where possible, confidential data is transferred using the HTTPS protocol with SSL certificate encryption.
4. Data processing
When users visit www.ela-soft.com, the ela-soft web server temporarily saves the connection data of the requesting computer (IP address) for system security purposes as standard (legal basis is Art. 6 Para. 1 p. 1 lit. f of DS-GVO),
- identification data of the browser and operating system type,
- ela-soft webpages visited,
- date and duration of the visit.
Additional personal information such as name, address, telephone number or email address is not collected unless these details are provided on a voluntary basis, eg in the context of a registration, a survey, a competition, or when executing a contract or requesting information. ela-soft cannot allocate the automatically collected data to specific individuals. A compilation of this data with other data sources is not made, in fact it is deleted after a statistical analysis.
ela-soft also captures and stores all the information users enter on the website or transmit to ela-soft in any other way. Such data concerns eg:
- Offer data
- Order details
- calculation data
- and data of general nature
ela-soft uses the personal data provided by users solely for the purpose of technical administration of the webpages and to fulfil the wishes and requirements of users, i.e., generally for the preparation and execution of contracts, for the provision of goods and services, for the settlement of payments, for necessary checks and to facilitate ordering or booking by creating user accounts, or to respond to an inquiry.
ela-soft also uses information to improve the websites www.ela-soft.com, to prevent or detect abuse and fraud, or to enable third parties to carry out technical, logistical or other services for ela-soft.
Only if the user has previously given consent or if – to the extent stipulated by legal regulations – no opposition was lodged, will ela-soft use this data for product-related surveys and marketing purposes.
A transfer or other transmission of personal data to third parties occurs only to the extent described below:
- If a disclosure is necessary for the processing of contracts
- If the user has expressly consented
Anonymised data (if an assignment to a particular person is not possible) may be used by ela-soft for statistical purposes and also passed on to third parties.
5. Rights of the user
The user has the following rights regarding the personal data we hold for this particular user:
- Right to information,
- Right to amendment or deletion,
- Right to limitation or processing,
- Right to object to processing,
- Right to data transferability.
The user also has the right to complain to the data protection supervisory authority about our processing of his/her personal data. One such authority is: the regional representative for data protection and freedom of information in Berlin.
Friedrichstraße 219, 10969 Berlin
Tel.: +49 (0)30 13889-0
Fax: +49 (0) 30 2155050
The user can withdraw permission to process his/her data at any time. A cancellation of this kind affects the legitimacy of processing personal data once the user has declared this to us.
Whenever the processing of your personal data on our part is based on the assessment of interests, users are entitled to object to such processing. This is the case if processing is not a prerequisite for fulfillment of a contract with the users in particular, which is shown by us in each case alongside the description of the functions which follows. When an objection of this kind is lodged, we ask for an explanation of why we should not process the personal data in the manner in which we have done so. If an objection is justified, we check the situation and either stop processing the data, adapt it accordingly or provide compelling reasons worthy of protection for continuing with the processing.
Users can of course object to the processing of their personal data for advertising and data analysis purposes at any time. Users can use the following contact information to inform us about their objection to advertising: privacy(at)ela-soft.com
6. Duration for which the personal data is saved
Unless stipulated otherwise, the criterion we use to define the storage time for personal data is the relevant statutory retention period. Once this period has expired the data is deleted, providing it is not required for fulfillment or initiation of a contract.
7. Statutory or contractual regulations for provision of the personal data
The provision of personal data is partly, e.g. due to tax regulations, prescribed by law or can arise from contractual regulations (e.g. information on contracting party). In order to conclude a contract, it may sometimes be necessary for a relevant person to provide us with personal data which we subsequently are required to process. This would be obligatory if for example our company concludes a contract with the person. If the personal data were not provided the contract could not be concluded. The person concerned must contact one of our employees before providing personal data. Our employee explains to the relevant person based on the specific case whether the provision of personal data is a legal or contractual requirement, whether there is an obligation to provide the personal data and the consequences of not providing the personal data.
8. Existence of automatic decision-making
Automatic decision-making or profiling does not take place.
In several places on the website www.ela-soft.com cookies are used which serve to make the site more user-friendly, effective and safe. Cookies are small text files which allow for users to be recognised. Cookies are small text files which allow
for users to be recognised. They are stored by the browser memory on the computer of the user. Most of the cookies used by ela-soft are so-called “session cookies”. A so-called session ID is stored in the cookie which can be used to assign various browser requests to the shared session. This allows us to identify the computer when the user returns to our website. These are automatically deleted after the user has left the website.
Using the website is also possible without cookies. Users can deactivate the storage of cookies in their browser, limit the storage to specific websites or adjust their browser in such a way that it notifies about the sending of a cookie. Users can also delete cookies from their hard disc. Users can configure their browser setting according to their requirements and e.g. accept third-party cookies or reject all cookies. We warn users that they may not be able to use all functions of this website; in this case only certain contents will be displayed on the pages and restrictions will be imposed on the user guidance.
10. Web analytics tool Google Analytics
This website uses Google Analytics, a web analytics service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files placed on your computer, to help the website analyse how users use the site. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States.
In case IP-anonymisation is activated on this website, your IP address will be truncated within the area of Member States of the European Union or other parties to the Agreement on the European Economic Area. Only in exceptional cases the whole IP address will be first transferred to a Google server in the USA and truncated there. The IP-anonymisation is active on this website. Google will use this information on behalf of the operator of this website for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing them other services relating to website activity and internet usage.
The following Google Analytics link can be used as an alternative to the browser add-on or within browsers on mobile devices Set Google Analytics Opt-Out-Cookie to prevent logging by Google Analytics within this website in future (the opt out only works in the browser and only for this domain). An opt-out cookie will be stored on your device. If users delete these cookies in this browser, they must click on this link again.
The legal basis for acquisition and storage of this data is Art. 6 Para. 1 lit. f DSGVO. The data is deleted after 14 months.
The information generated by the cookies is transferred by Google to a server in the USA where it is saved and used for evaluation purposes. Data is only transferred by Google to third parties if statutory regulations require this, or within the scope of processing order data.
Users can prevent cookies from being saved by making the appropriate setting in their browser (Managing cookies in your web browser); however please note that if you do this you may not be able to use all functions of our web pages without restriction.
With Advert settings users define which Google adverts they see. They can also deactivate the personalisation of adverts. If the personalisation of adverts is deactivated, you may still see adverts based on factors such as your approximate location which is derived from your IP address, browser type and recently used search terms.
You can also manage the cookies of many companies which are used for online advertising. You can use the relevant user tools created within the scope of self-regulation programs in many countries for this, e.g. the US-American page aboutads.info choices or the EU page Your Online Choices.
Google provides more detailed information about the use of data on the following page: policies.google.com/privacy/partners
12. Google Maps
If customers wish to receive the Newsletter offered on the website, ela-soft requires an e-mail address and information granting permission to carry out the check to verify whether the owner of the e-mail address consents to receiving the Newsletter (double opt-in method). Furthermore, when registering for the Newsletter, we save the IP address assigned by the Internet-Service-Provider (ISP) to the computer system used by the relevant person at the time of registration, and also the date and time of registration. This data must be saved in order to be able to trace back (possible) misuse of the e-mail address of the person concerned at a later date and also serves as a legal safeguard for the person responsible for processing. The personal data acquired when registering for the Newsletter is used exclusively for distribution of our Newsletter. Furthermore, subscribers to the Newsletter may be informed by e-mail, where necessary for operation of the Newsletter service or in order to register for the service, as might be the case if changes were made to the Newsletter offering or if technical circumstances were to change. Personal data is not forwarded to third parties, apart from our e-mail provider INXMAIL as part of the Newsletter service. We have concluded an order processing agreement with the provider VerticalResponse / Deluxe Small Business Sales, Inc, 550 Kearny Street, Suite 710, San Francisco, CA 94108.
By using individual Newsletter functions we can automatically trace as a standard procedure which contents of our Newsletter are especially interesting to our customers, which mail they open and which link they click. We only use the results of these pseudonymised evaluations to improve our offering. The results are not assigned to any particular person. You can of course at any time opt out of the pseudonymised evaluation of your data which we carry out to improve our offering by sending a short written notification to this effect to the addresses below. The subscription to our Newsletter can be cancelled at any time by the relevant person. Once the relevant person has granted us permission to save his/her personal data for dispatch of the Newsletter, he/she can also withdraw it at any time. A corresponding link is provided in every Newsletter for this purpose. Furthermore, it is possible to opt out of receiving the Newsletter directly on the website of the party responsible for processing or by notifying this party via another route.
14. Further information
The user is aware of the fact that, even with the current state of technology, privacy for data transmissions on the Internet cannot be guaranteed. In this respect, users themselves are responsible for the security of the data they transmit online.
15. Analysis by WiredMinds
Our website uses counting pixel technology provided by WiredMinds GmbH (www.wiredminds.de) to analyze visitor behavior. In connection with this, the IP address of the visitor is processed. The processing occurs only for the purpose of collecting company based information such as company name, for example. IP addresses of natural persons are excluded from any further processing by means of a whitelist. An IP address is not stored in LeadLab under any circumstances.
While processing data, it is our outmost interest to protect the rights of natural persons. Our interest in processing data is based on Article 6(1)(f) GDPR. At no time is it possible to draw conclusions from the collected data on an identifiable person.
WiredMinds GmbH uses this information to create anonymized usage profiles of the visit behavior on our website. Data obtained during this process is not used to personally identify visitors of our website.
16. Social media presence
In order to communicate with active customers, interested parties and users and to keep them up to date with news and services in a contemporary way, we maintain social media presences. Thereby, visitor data can also be processed in countries outside the European area. Outside the European area, other data protection standards apply. We would therefore like to point out that there are risks for the visitor, due to the fact that for example the data processing is subject to other regulations on transparency or law enforcement. User data is also used for market research and advertising purposes. In addition, user profiles can be created from the collected data, such as the behaviour when using certain offers and the interests determined. These in turn are used to place advertisements within social media, but also on other channels, which match the interest determined. Often this information is collected with the help of cookies on users’ end devices and then evaluated according to certain criteria. The data stored in the social networks for individual profiles can also be linked to the data stored with the help of cookies. The providers who are certified under the EU-U.S. Privacy Shield Framework are subject to an obligation to comply with European data protection standards.
The maintenance of presences in social media and the resulting processing of personal data takes place on the basis of our legitimate interests in effective and up-to-date information of and communication with users and interested parties in accordance with Art. 6(1)(f) GDPR. Provided that consent to data processing is obtained, the processing is carried out on the basis of Art. 6(1)(a), Art. 7 GDPR. We would like to ask you to note the details of the individual processing operations and objection options provided by the providers. For the assertion of user rights and requests for information, we would like to point out that these are most effectively submitted to the providers. Only these providers have the necessary data pool and the technical-organisational possibilities for the measures required for this purpose. We are available to you for any assistance you may require.
17. Social media analysis service Falcon
Regarding our profiles on social networks, we would like to point out that we manage them using the Falcon.io service. This is a social media management service operated by Falcon.io ApS, H.C. Andersens boulevard 27, 1st floor, 1553 Copenhagen V, Denmark. With Falcon.io we can centrally manage and support all our social network presences. We can post articles, edit user reactions, search the social networks for mentions and analyse all interactions with us and our actions. Whenever you interact with our social networking profiles, the information about you are stored within our Falcon.io account, which is stored in the profiles you use. This includes, for example, name, gender, profile picture, profile URL, handle/username. We also record the points in time you interact with our social media profiles.
We maintain profiles on the aforementioned social networks for the purpose of up-to-date and supportive public relation work and corporate communication with customers and interested parties. In order to be able to manage and support them centrally and efficiently, we use the social media management service Falcon.io.
18. Use of the BAUFRAGEN.DE online platform
The website uses services of the BAUFRAGEN.DE online platform. You can use the online chat to ask individual questions to the Optigrün application technician.
Information on this can be found in the Privacy Statement on BAUFRAGEN.DE.